by Gordon F. Roberts | May 22, 2025 | Social Media Marketing
With all these techniques, you’ll be able to start generating something of a following. But you can also help this along with the right advertising campaign. And on social media, this is often going to mean paying for PPC (Pay Per Click) or sponsored posts. Either...
by Gordon F. Roberts | May 17, 2025 | Video Marketing
Definition Video marketing refers to incorporating videos into your marketing campaigns so you can promote your company, product or service. A business using this type of internet advertisement creates short videos about specific topics they want to promote, using...
by Gordon F. Roberts | May 12, 2025 | PPC
As you can see then, PPC works a little bit different from ‘traditional’ advertising in magazines and on TV. You are no longer paying for a single advert and nor are you paying for exposure. Instead, you are paying directly for clicks and that means you need to think...
by Gordon F. Roberts | May 7, 2025 | Web Design
In today’s digital market, getting your business the proper limelight might get a little difficult. However; with the proper digital marketing plan and strategies, you can definitely get your business the right kind of exposure. But have you ever wondered what would...
by Gordon F. Roberts | May 2, 2025 | Digital Marketing, SEO
Conversion Rate Optimization CRO is the technical and systematic marketing optimization process that increases the number of visitors to grow the business. It is a total understanding of the behavior and attitude of the visitor towards the website. The desired action...